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26 avril 2010

F1 Shanghai is "the seven-year itch" or "seven years have been itching."

F1 Shanghai is "the seven-year itch" or "seven years have been itching."

"When a QuHan qingjiang river, with a pavilion", with the pavilion, therefore to anting town. There is not only when the ancient town of han, is now the Shanghai international circuit - "on track", because be the site of the F1 championship China became famous. Seven years ago, Shanghai international automobile federation in F1 history as "F1 landmark cooperation". Now, "" track had seven F1 maiden. But with the initial contract expires in F1, we still can see here first eight titles? Is the seven-year itch ", or "seven years have been itching?" If JingJiZhang pens hosted in Shanghai, to bring the F1 is a heavy burden. Shanghai purchasing cost $3,000 won $each year, the Shanghai international circuit phase of construction cost of 26 million yuan RMB, the construction of large shopping center with such environment, racing museum facilities, with total investment of over 50 million yuan RMB. Meanwhile, the organizers will share the benefits are very little, because such as field including named sponsors etc all income management company. F1 "Up" only get tickets income, track the advertising sponsorship, outside the car with domestic TV rights and other events related to the tourism souvenir, peripheral income. It is learnt that the "on" track every year at least two losses billion RMB. But the Chinese grand prix in Shanghai international competition organizers that management Co., YangYiBin marketing director seems not so bad. He said: "the success of competition, not only the financial index is still negative. We think, sports very typical characteristics are the external characteristics, is a common platform, and many related industries in the event held in the process of its influence. Consumption of the hotel, the guesthouse, including the tourism industry, transportation etc series of industry, will bring about a series of influence." Continue to "itch"? As parties, either F1 management company or the Shanghai international circuit are to extend frustratingly opaque. F1 management company boss said: "with China abed-nego cooperation very happy, we wish to stay in China for F1 contract negotiation. We also smoothly, but the results are still unknown, we are in talks." When pressed, when the Williams said: "when we negotiations ended, the results." Answer the sleek doubt he has deeply the essence of tai chi. But he revealed 2011 F1 increase in India after standing there will be 20 stand. This means that if no new track, "to the" track still among them. YangYiBin also said contract yet officially announced that the negotiations. He said: "we have been in communication and abednego, work very clear. The channel, to our abed-nego. But a very good chance to now has not yet been finalized. If the contract is successful, the Chinese grand prix and contract management company F1 and have 5 years ahead of the option 2 years, not gossip spread as "seven years contract". YangYiBin revealed that the contract stipulates before November must decide whether to contract, but in this deadline parties will announce specific negotiating result. Can I itch "?" In Shanghai, the organizers of the beginning of F1 is averaging F1 race to the audience can reach 20 to 30 million tickets price $100 to $2,000. But the Chinese grand prix in 2010 at the lowest package only need to stand without, and 380 yuan in the first two years, the audience is not expected. YangYiBin said, 2009 in 3 days into 13 million people are expected this year, more than 15 million visitors. But he also said: "after seven years of training, domestic have a large audience very loyal and attention of F1 car. 2009 data show that the perennial through the audience CCTV focus F1 reached 70 million. Fans have gradually formed a". Compared with intuitive, YangYiBin emphasize more number of F1 match is behind the value. He said: "the event can promote the image of the city, the purpose is to promote the image of the state is very good. Every race F1 worldwide audience can reach 5 to 6 million. From the start of 2008, in F1 Shanghai tournament, we took a seat in the stands, change all over 8,000 square meters with the F1 world expo. The influence of promotion the brand image of Shanghai world expo, this is a very good example. We found through third-party assessment, the spread of F1 effect is very good." 2009 Shanghai government employ experts to draft the third F1 match on the impact of urban evaluation report, although the report yet announced, but YangYiBin expressed optimism. He said: "this report is whether the government decision-making F1 competition to stay in Shanghai, it is a basis through a third group will travel, real estate, investment, and many other aspects of the objective evaluation. Although not published by us, but my personal opinion, the results will still optimistic, not bad." From now on, "track" wants to train a mature market, "the car keeps" tao ", "the way is just getting started. Although we in this year's side again see the audience, but "like other nominees to say," schumacher's comeback season, as the biggest box office hits on the sidelines fans of the slogan: "you back, so we came back." But if a year again, schumacher, fans will come back?

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